Introducing RWAfi.
RWAs are lame. Even the acronym itself is terrible. It’s amazing how it can be both boring and meaningless simultaneously. I’ve never wanted to leave crypto more than listening to bankers talk about “compliance strategy” or “innovations in KYC”.
And that’s because all of the RWA talk is wrong. To date, RWAs have been about tradfi people building tradfi products, but onchain. That sounds cool — but the problem is they’re still tradfi products. And nobody onchain wants those right now. Study any RWA token chart if you want examples.
Don’t get me wrong, crypto solves many trad problems. But it’s a sequencing question. It’s very simple — there are no tradfi people onchain. So it’s no surprise that trad products onchain have no users. Simply, no one cares.
What’s funny though is that RWAs are not only already here, they’re hyper successful. The stablecoin is the perfect example. It arguably has the best PMF in crypto. People don’t even realize or care there’s an RWA under the hood.
And that’s the key to making onchain RWAs work — it has to be truly crypto. Open, permissionless, composable. Stables work because they’re everywhere, they’re liquid, and integrated into DeFi. Stables are US Dollars built for crypto, not just US Dollars put onchain.
The key to bringing RWAs onchain is by embracing this. We can’t just a carbon copy what we did in tradfi but onchain. We need to build RWAs native to crypto. To grow the onchain economy and bring new people onchain, RWAs need first to be made useful for the people already here — crypto natives.
We call this RWAfi. It’s RWA flavored crypto, not tradfi onchain. It’s about making it easy for anyone to interact with the real world onchain. Do everything you’re already doing onchain but mix in the real world assets alongside crypto.
But what does that actually mean? Some of the things being built on Plume:
- Earn — 1 click to park stables in a solar farm, earning 20% APY in stables or a share of IP paying out royalties every 30 days. Layer in other token rewards, looping, lend/borrow, and things start to get fun.
- Trade — easily buy & trade sports cards or Pokemon cards onchain. Sell, redeem, flip, take out loans, etc — all the things we’re already familiar with.
- Speculate — Bullish Audemars? Buy an index of APs, with leverage. Or bet on even more esoteric topics — long America while shorting Europe. This category is super ripe for innovation.
These things will usher in the next wave of RWA innovation. Nobody wants to lock up money for three years to finance an apartment complex in the Middle East. People want RWAfi.
About Plume
Plume is the first fully integrated and modular chain focused on RWAfi. We’ve built a composable, scalable ecosystem that supports the seamless onboarding of all types of real world assets, from equities to private credit and beyond. With our end-to-end tokenization engine, over 170 projects are building on Plume’s infrastructure, simplifying compliance and capital management to help projects scale globally.
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